The short version
Choose Taradel for a one-time or occasional EDDM blast at serious volume, ordered like a print job. Choose StampSherpa if you want the neighborhood mailed every month on a flat subscription, with the card designed from your website automatically and a scannable response code on every piece.
What Taradel is
Taradel is a Virginia company whose map-based EDDM ordering flow also powers direct-mail programs for major retail partners (Staples’ direct-mail service runs on it). You pick carrier routes on a map, upload or build a design, and order a campaign. Their own pricing guides (as of July 2026) put typical all-inclusive EDDM at roughly 29 to 46 cents per piece depending on size and volume, with a published example of 69 cents per piece all-inclusive for a 6.25 by 9 card at 1,000 pieces. They also sell targeted-list mail and digital ad bundles. Orders are one-off by default: you come back and order again when you want to mail again.
What StampSherpa is
StampSherpa’s Neighborhood plan ($349 per month) is EDDM as a subscription: drag a circle on a map around your business, and about 200 homes on a carrier route receive an oversized 6.5 by 9 card each month, with extra homes at $1.75 each. The card designs itself from your website (six fresh designs every month), printing and USPS handling are included, and every card carries a scannable code that logs responses to a dashboard. The recurring shape is deliberate: multi-touch campaigns lift response by as much as 50 percent in industry research, and subscriptions make the touches happen.
Side by side
| Taradel | StampSherpa | |
|---|---|---|
| Model | Order-by-order platform (also behind Staples) | Monthly subscription |
| Published pricing (July 2026) | ~29-46¢/pc all-inclusive at volume; 69¢/pc example for 6.25×9 at 1,000 pieces | $349/mo: ~200 homes on a route monthly, extra homes $1.75 each, all-inclusive |
| Design | Templates / upload your own; design services available | AI-designed from your website, refreshed monthly |
| Best volume fit | 1,000+ pieces per order | A neighborhood a month, every month |
| Repetition | You re-order manually | Built in: the subscription IS the cadence |
| Response tracking | Add-ons and bundles | Scannable code on every card, standard |
| Addressed-list mail | Yes, targeted lists | Yes ($199 Residence plan, 100 cards/mo) |
Choose Taradel if
- You want one large blast (a grand opening, an event) at the lowest per-piece price.
- You have a design ready, or enjoy building one in an editor.
- You prefer paying per campaign over holding a subscription.
Choose StampSherpa if
- You want the neighborhood touched monthly without remembering to re-order.
- You want the card designed for you, fresh each month, matched to your brand.
- You want to see scans per send in a dashboard rather than guessing.
- You also want addressed mail to your own list under the same roof.
Sixty seconds settles it either way: paste your website and look at the six cards it designs before deciding anything.